Drizzlin Media at the Campaign India – BBC.com awards. That’s our award for Xbox 360′s “Xbox 360 and the Kung Fu Pandit” Campaign.
The awards were great. We were truly impressed. But what struck some of the us the most was the lack of any new technology. There was a lot of good design work, impressive sites, but really, nothing path breaking even just for the Indian market.
Our Xbox campaign was the only Pure-Social media effort, entirely focused on the community, content and the value created. Most other were a mix, driven mostly by fancy flash and web-banners.
But, we’re not complaining. It was a good time, the event was crisp and some work was truly inspiring.
-Anonymous Blogger-Out
Tags: awards, social media, Xbox, xbox 360

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