Archive | February, 2011

Introducing – Brand and Butter!

28 Feb

Here’s introducing an initiative nearly three months in the making!

Drizzlin is happy to introduce all the brands and professionals   to ‘Brand and Butter’ – A session for sharing, learning and networking.

*Our local actors on the Band Baaja Baarat inspired B&B Poster

We (a bunch of good working people) will be regularly inviting and meeting cool people from the field of advertising, marketing, music, photography, video content and more.

You will surely wouldn’t want to miss B&B (the miniature version of Brand and Butter) which is an idea not explored for the longest time.

More information on our next session and themes will be found in the coming weeks on this blog and our Fan Page.

And if people, conversations, music and drinks excites you to be part of the next B&B session, write to us on hello@drizzlin.com :)

- team

Drizzlin scores high on Customer Satisfaction

24 Feb

We have been big fans of Seth Godin and Steve Jobs for their known talent of having awesome presentations skills.

So when AIESEC – the world’s largest youth-run organisation invited us for a simple workshop (that’s what they believed ;) ) on 5 topics - Online Brand Management| Brand Building| Importance of Social Media| Engagement and PR| Industry Research at H.R College, Mumbai (The most popular college in South Mumbai). Our best people (Heli and Jason) were been appointed to make this workshop awesome :)

Both got into the gear and started working on the presentation and bundled all the requested topics to create a FUN and INNOVATIVE Workshop for students called “YOU are the BRAND and the BRAND is YOU”.

We were on cloud nine when positive responses started flowing in from students and now we are happy to show you some of the feedback below:

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Finally, we want to thank AISEC and H.R College for inviting us to share our passion about social media through the illustrious platform of their institutions.

In case you missed the workshop, and if you’re keen on learning more about this unique subject, we’d be happy to take the next session in your college. Please connect with us at hello@drizzlin.com

- team

How Brands Celebrated Valentine’s Day?

21 Feb

I’m a true romantic at heart but being single this year gave me a lot of time to kill! And that’s when I decided to track down how brands celebrated Valentine’s Day with their loved ones.

From a Hallmark Cards that redefined valentine’s day as a “Hallmark Holiday”, to a Kingston Technology who showered a lot of love on their consumers and made many new friends by bribing them with gifts ;)

To know more brands who did the same, just scroll down :)

#1 AT&T invited fans to submit Valentine’s messages on its Facebook page.

#2 Using the advertising power of both the Super Bowl and Valentine’s Day, retailer Target is using a Facebook application called the Super Love Sender to disperse $1 million to a number of charities.

#3 National Public Radio created a microsite for fans to send Valentine’s Day wishes to others.

#4 Online photo-sharing service Scrapblog gives Facebook users the ability to put a personal touch are their Valentine’s
Day messages by creating photo collages through an application called Share The Love.

#5 Brothers Pizza rolled out the heart-stopping cheesy goodness of a heart-shaped pizza.

#6 In one of the most unique campaigns of the lovers’ holiday, Skittles is calling on all Facebook users to create a
Valentine’s Day message that will be sent to a predetermined parking enforcement officer.

#7 White Castle created a paradoxical campaign has been a hit for years now and this year the brand added a Valentine’s Day photo feed too.

#8 Kingston Technology showered a lot of love on their consumers and new found friends in form of products via a hush-hush campaign called – “Get Loved” on social media.

With so much love in the air, I wonder what you as consumers have to say about these brands…

What do you think…is it that they really love you or it is just pure gimmick?

- jason

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