We believe that complaints are not just about resolution and closing tickets for brands but they are actually an opportunity to create brand ambassadors… here’s what we had to say at Gripel‘s Customer Experience & Service Quality Conference at Mumbai, India
We have been big fans of Seth Godin and Steve Jobs for their known talent of having awesome presentations skills.
So when AIESEC – the world’s largest youth-run organisation invited us for a simple workshop (that’s what they believed ) on 5 topics - Online Brand Management| Brand Building| Importance of Social Media| Engagement and PR| Industry Research at H.R College, Mumbai (The most popular college in South Mumbai). Our best people (Heli and Jason) were been appointed to make this workshop awesome
Both got into the gear and started working on the presentation and bundled all the requested topics to create a FUN and INNOVATIVE Workshop for students called “YOU are the BRAND and the BRAND is YOU”.
We were on cloud nine when positive responses started flowing in from students and now we are happy to show you some of the feedback below:
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Finally, we want to thank AISEC and H.R College for inviting us to share our passion about social media through the illustrious platform of their institutions.
In case you missed the workshop, and if you’re keen on learning more about this unique subject, we’d be happy to take the next session in your college. Please connect with us at hello@drizzlin.com
Sometimes bad can be great. Imagine how unexpectedly it brings smile to your face when you get free Pizzas on late deliveries. The same essence can be applied everywhere. It’s not only about giving the best service to the customers but, it essentially should be giving that “extra” bit to them for what they would appreciate for.
If there is nothing to differentiate brands because everyone sells the same commodity items, then they should seriously re-consider and make customer service exceptional within the categories. By doing this, brands will not only breed advocates, loyal fans and referrals but it’ll make everything so much easier that sometimes all marketing efforts fail.
We believe Customer Service Branding can differentiate Brands and that makes the money. It is all about the real good customer experiences that matters!
Zappos would be a popular example, how they go far beyond their way to please their customers. Imagine how this online shoe retailer brand have done it so fine that now they’re valued at $1.2 billion!
Don’t believe me? See for yourself.
I know it’s not that easy. Here’s our small hard step to get the WOW out of Max New York Life’s customers.
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